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AFBAmerican Foundation®
for the Blind

Expanding possibilities for people with vision loss

Comcast Donates $2 Million in Airtime to the American Foundation for the Blind for Its Breakthroughs PSA

NEW YORK (February 27, 2015)—The American Foundation for the Blind's (AFB) "Breakthroughs" public service announcement (PSA) is now airing on Comcast and NBC cable channels thanks to a generous donation from Comcast NBCUniversal. The media and technology company is providing $2 million in free PSA airtime to AFB from January 26 through March 29, 2015.

"We are extremely grateful to Comcast NBCUniversal for its generosity and commitment to expanding opportunities and access for people with disabilities," said Carl R. Augusto, president and CEO of the American Foundation for the Blind. "We hope this PSA will inspire viewers to join our efforts to create a more inclusive, accessible world for millions of people with vision loss, in addition to helping those new to vision loss find our resources and services."

Comcast NBCUniversal is committed to making its products and services accessible to the widest possible audience. Comcast involves people with disabilities in product design and development, and last year released the nation’s first talking cable TV interface. The company also has a dedicated customer support center to help people with disabilities get the most out of their entertainment experience. For its commitment to independence and inclusion, Comcast NBCUniversal was recently named a 2015 Access Award winner.

You can watch the :30 Breakthroughs PSA at http://www.afb.org/info/about-us/our-impact/afb-30-second-psa/125. A special thank you to Quinn Fable Advertising and Bridge Multimedia for making the PSA possible.

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Tina Chapman
AFB Communications
212-502-7614
tchapman@afb.net

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